Heart & Stroke

Heart & Stroke

Redbird has worked with the Heart and Stroke Foundation (BC & Yukon) since 2010.

We developed a multimedia awareness campaign about the warning signs of stroke that generated 75,000 unique visits to the website in the first two years of the campaign.

After phase one of the campaign, the percentage of BC residents who recognized the urgency of calling 9-1-1 had jumped from 62% to 71%.

We produced an animated video to stop the marketing of junk food to children.

We have worked on their behalf to reduce hypertension in BC’s South Asian community, and filmed three culturally appropriate TV commercials to help raise awareness.

In 2019 we adapted national stroke creative for English, Mandarin, Cantonese, and Punjabi audiences in British Columbia.