[Photo] Creative tradeshow booth display

By Doug Brown 

Building a better media plan - tradeshow display

Treehouse Media is a media-planning company based in Victoria. Their president, Steve Hutchinson, asked us to come up with a creative idea for a tradeshow display.

We felt it was important that his brand come to life. Steve is also a very fun guy and has a great, playful personality. We wanted a display that would both make people smile and show them the great value media planning offers. So we built a treehouse, complete with removable client logos (so he could use it at other events), and a collection of tools (screwdrivers, hammers and tape measures) that Steve could hand out to any qualified leads.

Attached to each tool was a little accordion-fold brochure that told the Treehouse Media story.

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We heard back from Steve that his booth was a hit, and he managed to give away nearly all of his tools.

When faced with a serious business event like this, who wouldn’t want to spend some time playing in a treehouse?

Have an upcoming tradeshow?

We are always interested in new creative projects. Email us for a quote or to have a little chat about how we might help you create and design some marketing collateral for your upcoming event.